The core team

Matej Rus

Founder & CEO

Matej Rus co-founded Venture Factory in 2001 as a non-profit institute. He has been its CEO since its foundation.

He is a passionate startup ecosystem leader and business designer. His passion for strategic vision and innovation is what drives him to help entrepreneurs transform their businesses and build new ventures. As a consultant, he helps companies implement entrepreneurial thinking and innovation methods, works with ambitious funders and organizations to make a positive contribution to society, and aims to further develop the Slovenian and CEE startup ecosystem with a mission to support regional startups.

In addition to his work at Venture Factory, he shares his knowledge and experience with students as a senior lecturer in entrepreneurship at the Faculty of Economics and Business at the University of Maribor.